Harry J. Gold, ClickZ Expert Columnist
The ClickZ Network is the largest resource of interactive marketing news, information, commentary, advice, opinion, research, and reference in the world, online or off-. From search to e-mail, technology to trends, their coverage is expert, exclusive, and in-depth. Overdrive is proud to have Harry as an expert columnist for such a preeminent interactive marketing news network.
Harry brings to Overdrive a highly distinguished background in online development, search engine marketing, and online media that goes back over 10 years. He started his online career in 1995 when he founded Interactive Promotions. Since then he has been at the forefront in developing successful online programs for various agencies and Fortune 500 companies. His client experience includes search and online media management for top companies that include General Motors, Harley-Davidson, John Hancock, Dow Jones, EMC, Progress, LoJack, Cognos, Club Med, Bose and many other companies now enjoying a strong Internet presence.
As the architect and conductor behind Overdrive's programs, Harry's primary mission is to create innovative marketing programs based on real-world success and to make sure that the best marketing and technology practices that drive those successes are continually institutionalized into the culture and methods of the agency. What excites Harry is the knowledge that Overdrive's collaborative environment has created a company of online experts, all of whom drive success for the clients and companies they serve.
Harry is a frequent lecturer on search engine marketing and online media for The New England Direct Marketing Association, The Ad Club, and Boston University. He is also a recognized subject matter expert and columnist for ClickZ.
Most Recent Columns by Harry Gold: