Driving Forward > Digital Marketing Blog
The Symbiotic Cycle of Facebook’s Impressions, Percent Feedback, and EdgeRank
A discussion among many Overdrivers prompted the question of, “How does Facebook actually calculate Impressions?” With EdgeRank and News Feed Optimization always an underlying concern for branded Pages, figuring out how Impression Levels are calculated and how they co-operate with…
Read the full article
Watch Out: Facebook’s New Timeline has the Potential to Embarrass You
5 Best Practices for Keeping Facebook Likes
Want More Clicks, Retweets, and Klout? Use Buffer [FEATURED APP]
HOW TO: Turn Chaotic Twitter Feeds Into Color-Coded Categories with Twimbow
Twitter Deal Expires, Google Realtime Search Goes Offline
Overdrive Interactive Wins 15 NEDMA Awards including Best of Show!
Last night, at the 2011 New England Direct Marketing Association (NEDMA) Awards for Creative Excellence Banquet, Overdrive won 15 awards highlighting success in Search Engine Optimization, Paid Search Management and Social Media Marketing, including the coveted ‘Best of Show’ Award. The…
Read the full article
Twitter Expands as a Journalism Resource with Twitter for Newsrooms
Twitter announced yesterday their introduction of Twitter for Newsrooms (#TfN) which is a tool meant to increase its reporting potential for journalists. The site guides users into four places: #Report, #Engage, #Publish, and #Extra, all which have resources within that make Twitter…
Read the full article