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Social Media Weekly BuzzTwitter and Myspace have teamed up to beat Facebook to two-way Twitter sync, this coming shortly after Facebook rolled-out a feature for page admins to post page status updates simultaneously to their Twitter feeds. The micro-blogging service will soon also be launching a location platform that will be integrated within the API, and will allow users to opt-in at choice. Also, beware of hacked accounts and unusual direct messages, as a recent worm has been quickly infiltrating the Twitterverse. Also this week, the FCC pushed for net neutrality with the launch of OpenInternet.gov on Monday, while Nielson and Facebook have joined teams to help businesses better measure ROI from ads featured on the social networking service. A recent survey finds social media is most accessed while at work and while in the restroom, and will we soon be seeing a harmonization of social media and phone calls?
Facebook, which seemed to be ahead of the game with its integration of Twitter support, has just been jumped over by Myspace, a social networking service that until recently had been making very little noise. The two-way synchronization will allow users to update their Myspace status from Twitter, and vice-versa. Not only is this a way for current Twitter users to revitalize their deserted Myspace accounts (if they ever had one in the first place), but it may also encourage current Myspace users to make the jump to Twitter, or at least test the waters. Either way it’s a win-win situation for both services, and leaves Facebook in the dust. The survey conducted by Crowd Science leaves us with some interesting, and scary findings on the usage patterns of social media users in general, and Twitter advocates in particular. In terms of location, Twitter users are more apt to access the service in all categories except during a class or lecture. The frightening statistic is that many Twitter users post updates while driving in the car. With all the recent news about texting and driving, it’s hard to believe usage levels are still this high. On the other hand, tweeting in the bathroom is also quite popular, and one that might make you think twice before using a friend’s phone. One notable find is the fact that many Twitter users have only been on the service for less than 6 months, most likely due to the micro-blogging service’s significant growth as of late. Labels: Advertising, Facebook, LinkedIn, online marketing, Social Media, Social Media Marketing, Twitter Share Maps with Social Horizon's URL Shortener: http://amap.to/Check out the video to see it in action. You can also follow amapto on twitter at www.twitter.com/amapto. Labels: Facebook, Integration, LinkedIn, Social Media, Social Media Marketing, web 2.0 LinkedIn To Offer Surveys to UsersLinkedIn, the social network for business professionals, launched LinkedIn Surveys today, which enables business-to-business (B2B) marketers to collect market intelligence from its users. LinkedIn's user base totals about 30 million professionals, of which about 13 million reside outside the United States. The expanded userbase can provide vital B2B information to marketers, who will also have the ability to categorize the responses by seniority in their company, age, function, country and company size. Dan Shapero, Director of Business Services at the LinkedIn Research Network, believes their users give LinkedIn a distinct research advantage over other data providers. "LinkedIn overcomes quality and authenticity issues that other sample providers face," Shapero went on. "Because of the public and self-policing nature of LinkedIn, members provide deep and accurate profile information and they update that information constantly." For their participation, users will be compensated; "Users will be offered rewards to share their behavior like cash incentives, donations to a charity of their choice, and merchandise," said Shapero. "The other reward is that this research might be used to improve the industries they work in." LinkedIn users that choose to participate will receive about four market research survey invitations per year, on average. ver time, Shapero estimates this figure will increase to one survey invitation per month. This could be a significant step forward in using a social media platform to garner vital data from their userbase. For more information, vist LinkedIn.com. - Bill Holmes Labels: LinkedIn, Social Media |
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