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Analytics

Twitter Web Analytics Has Officially Been Announced

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In the past, many users have found difficulty in accurately measuring the amount of traffic that a website received from Twitter. Today, the company has officially announced Twitter Web Analytics – a tool that identifies the level of traffic that comes from Twitter, and the effectiveness of  a tweet button that is integrated on a website...

Analytics

Introducing the Insights Dashboard from Facebook

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Yesterday Facebook announced their improved analytics tools which will allow Facebook administrators to have better visibility into how their pages are performing.  Facebook has incorporated the basic components of the pre-existing insight data but they have added more components, data and functionality for a better, more detailed analysis...