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Firefly Festival Goes Digital

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‘Tis the season for music festivals across the country! I for one have always wanted to go to a music festival in my twenties because I feel like it’s one of those things you have to experience at least once...

Media

Media Fragmentation and the New Media Multitasker

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New media consumption habits are emerging amongst consumers as a result of the rising popularity of smartphones and tablet devices. According to a recent study conducted by the Harvard Business Review, the average person is now consuming twelve hours of media in only nine hours...