Search Marketing Specialist (SEO)

If you have a strong analytical mindset that enjoys hunting for trends in volumes of data then Overdrive Interactive has a great career building opportunity for you! Ideal candidates for this position should have a thorough appreciation and understanding of natural search engine technologies and trends, techniques and solutions.

Responsibilities:

Improve search engine rankings by continually testing and updating website components
Execute organic optimization, including optimizing page content according to industry standards, improving site structure, page construction, keyword lists, and SEO copywriting
Analyze data to find trends and make recommendations to optimize those trends
Assist in redefining an established Information Architecture to best suit SEO optimization
Manage and refine SEO strategy to increase qualified organic search engine rankings
Monitor industry changes and help translate those to clients
Full management of SEO campaigns - generate ranking reports, conduct site audits, create client best practice documentation
Analyze and translate data from various data sources (web analytics, internal toolset, etc.) into actionable SEO recommendations
Assist in defining measurable success on a keyword level

Requirements:

Bachelor's degree in a quantitative discipline preferred or relative work experience
Excellent proven analytical skills
Experience analyzing effectiveness of marketing programs and/or channels
Strong Excel modeling skills including use of pivot tables; proficiency in PowerPoint
Experience working across multiple data sources
Proficient to expert with HTML and Excel, and knowledge of other web technologies (PHP, Ruby on Rails, Java, Ajax, etc.)
Ability to work in a fast-paced, dynamic environment
Experience working with web analytics systems
Strong sense for direct marketing, metrics and lead generation
Ability to "think outside the box" with unique/specialized projects under tight deadlines

Benefits include health insurance, 401(k) retirement plan with company matching contribution, paid vacation and holidays

To apply please send a cover letter, resume and salary requirements (Please enter "SEO Specialist" in the email subject line) to SearchCareers. Resumes without cover letters will not be considered.