Driving Forward > Digital Marketing Blog
Drive > Capture > Convert > Optimize
Drive>Capture>Convert>Optimize (DCCO) is a framework that visualizes all your digital marketing components– media, creative, MarTech and tactic, and chronologically illustrates the functionality of each. By breaking down your marketing infrastructure into different customer buying phases, you can target your…
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What is Conversion-Oriented Creative?
Overdrive Wins 2022 WebAwards
We’re pleased to announce that Overdrive has received the Web Marketing Association’s WebAward Competition’s Best Medical and Medical Equipment Website for Embr Labs. Extending a huge congratulations to our client, Embr Labs, and the Overdrive team members for their hard work….
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Overdrive Launches the Ultimate Demand Gen Ops. Map
Standing Out From the Crowd – Owned Images In Search
The way people think and process information is changing. Now more than ever, photos and videos—rather than newspapers and books—are the world’s preferred methods of communication. Humans process information visually, and in today’s fast-paced world you have about 50 milliseconds…
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