From simple text results, to blended results, and, finally, the Knowledge Graph, Google has gone through a number of transformations since its 1998 inception. Overdrive Interactive has created a visual timeline of the search engine’s evolution, which we call the Google Gallery.
A PDF of the entire gallery can be downloaded here: http://www.ovrdrv.com/google-gallery, or from our Facebook Resource Library.
The gallery illustrates examples of 54 different types of Google search results, including:
- The basic/traditional results page (1998)
- Blended results with images (2001)
- The “Did you mean?” feature (2001)
- Local listings (2004)
- Organic sitelinks (2005)
- Google Instant (2010)
- The Knowledge Graph, Knowledge Panel and OneBox (2012)
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Flight times, movie listings, event schedules, math equations and more (2014)
While this presentation is a valuable tool for search marketers, it also provides a look at the evolution of Google’s search results page that the average Google user can easily digest and understand.
Download the gallery in PDF form at: https://www.ovrdrv.com/google-gallery or from our Facebook Resource Library.
Here are some visuals from the gallery:
Text-only basic search results were the original search result format, introduced in 1998.
In 2005, autocomplete was added as a new blended results feature.
Universal search was added to the list of blended results features in 2007.
The voice search feature was added in 2008, enabling a wider audience to access the search engine.
In May 2012, the Knowledge Graph was introduced in its original form.
Over the past 2 years, the Knowledge Graph has been expanded to include a number of new features, such as the OneBox and the Carousel Box.
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