E-Mail Marketers Get in the Spirit


Source: eMarketer, November 26 2008

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Where Do Online Viewers Go for Video?


Source: eMarketer, November 24 2008

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Mobile Internet Usage Around the Globe

Note: May 2008

Source: Nielsen Mobile

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College Students and Teen Web Tastes



Source: eMarketer, November 19 2008

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Behind the Numbers: MySpace and Facebook

Source: eMarketer, November 19 2008

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posted by Harry Gold @ - 8:49 AM
 

Targeting the Female Holiday Shopper


Source: eMarketer, November 17 2008

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Talk, talk, talk, talk, talk.


Source: eMarketer, November 17 2008

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posted by Harry Gold @ - 7:54 AM
 

Consumers Opening Fewer E-Mails

Source: eMarketer, November 14 2008

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The Gen X Online Shopper

Education + debt = savvy bargain hunters

Research by eMarketer on internet behavior and internet demographics proves that the educated Generation X is more value conscious when it comes to shopping than Generation Y.
Source: eMarketer, November 11 2008

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Pinching Pennies Online for the Holidays

According to research by eMarketer, many U.S. consumers are finding new strategies to decease their shopping expenses by conducting more research online.
According to research by eMarketer, many U.S. consumers are finding new strategies to decease their shopping expenses by conducting more research online.*Friday after Thanksgiving

Source: eMarketer, November 5 2008

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Are Online Political Ads Winners?

According to eMarketer, even though the Obama campaign raised over $600 million, online political ad spending actually fell short of expectations. Online is still a very small percentage of total political ad spending.Note: (1) includes social networks and user-generated content; (2) display ads only; (3) includes online advertising and marketing communications; (4) advocacy groups; (5) includes search and display ads only

Source: eMarketer, November 4 2008

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Messaging Preferences By Age Group

According to DMNews, the trend of messaging preferences for the younger population is SMS and Instant Messaging, whereas internet users ages 24-64 strongly prefer e-mail as their communication method.Source: DMNews, October 27 2008

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Generation X

According to statistics, Generation X is in the peak years of their product and service consumption. Now, more than ever, this generation is embracing electronic media.
According to statistics, Generation X is in the peak years of their product and service consumption. Now, more than ever, this generation is embracing electronic media.
According to statistics, Generation X is in the peak years of their product and service consumption. Now, more than ever, this generation is embracing electronic media.Source: eMarketer, November 3 2008

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posted by Harry Gold @ - 7:39 AM

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