Google Maintains Worldwide Dominance

In a recent WPP GroupM study, Google was found to have an 86% share of search inquiries amount 35 countries in 2007.

Now, adding to this dominance, Google already dominates over 61% of mobile search, according to Nielsen Mobile. The breakdown of mobile search leaders is as follows:

Google mobile users also search more often — nine times per month on average, versus 6.7 times per month for Yahoo mobile searchers.

Google is also the default search engine on iPhone, Opera mobile browsers, and is in the midst of closing a deal to become the default engine on Sprint mobile devices as well.

Source: MarketingVox

Labels: Google, Mobile Web

posted by Harry Gold @ Friday, June 20, 2008 - 12:57 PM

Google Universal Search

According to a recent iProspect study, more people click on News items within blended search results than after conducting a specific News search; and News items overall experience the most clicks within blended search results, over image and video. Image ads, however, experience the most clicks after an image-specific search.

Source: iProspect

Labels: Google, Industry, Integration

posted by Harry Gold @ Tuesday, April 8, 2008 - 9:40 AM

Top U.S. Online Video Properties

Labels: Google, Online Video, YouTube

posted by Harry Gold @ Thursday, February 28, 2008 - 1:18 PM

Search Growth in 2007

In 2007, searches in the five core search engines increased by 15 percent to 9.6 billion searches. According to MediaPost, "More than 113 billion core searches were conducted in the U.S. during all of 2007, with Google Sites accounting for nearly 64 billion, representing a 56 percent share of the market."

Source: MediaPost Research Brief, February 6, 2008

Labels: Google, Internet Growth, Paid Search, Search Engine Marketing, SEO

posted by Harry Gold @ Thursday, February 7, 2008 - 10:33 AM

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