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    Schedule a presentation. Tell us about your marketing goals. Find our offices. Or, just say hello. We would love to hear from you!

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    Advertising

    Get the Buzz on Twitter about Super Bowl XLIX

    By Bob Cargill

    January 28, 2015

    I have two very good reasons to be following Super Bowl XLIX on Twitter so closely. With our local team, the New England Patriots, gearing up for their ninth Super Bowl appearance (having won in 2001, 2003 and 2004), I can’t help but hang on every word tweeted about the big game this Sunday. But…

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    Analytics

    How to Add Your Social Profiles to the Google Knowledge Panel

    By Bob Cargill

    January 23, 2015

    It was recently announced that Google has begun to display a brand’s social media profiles in its Knowledge Panel. What this means is that when people search for your brand’s website using Google, they will now see more information than just your company name, description, logo and recent posts on Google+. Google’s algorithms will also…

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    ClickZ

    5 Ways to Use Social Media to Make a Huge Impact in Real Life

    By Bob Cargill

    January 13, 2015

    As ubiquitous as social media in this day and age, more people are turning an apathetic ear to what brands have to say rather than hanging on their every word on these channels. That shouldn’t come as a shock to you, though. After all, like direct mail, email, print and broadcast, social media channels are…

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    Topics

  • Account Based Marketing
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  • Artificial Intelligence
  • Awards
  • Boston SEO
  • Branding
  • Budgeting
  • Chatbots
  • ClickZ
  • Client Services
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  • Infographics
  • Lead Generation
  • Marketing
  • Marketing Automation
  • Media
  • Mobile
  • Overdrive
  • Search
  • Social Media
  • Technology
  • Video SEO
  • Contact Us

    Schedule a presentation. Tell us about your marketing goals. Find our offices. Or, just say hello. We would love to hear from you!

    Contact Us   

    Video

    Quick Start Marketing Automation Seminar – Video & Slides

    Learn how to quickly launch nurture campaigns.

    Get Access!   

    Webinar

    Becoming a Marketing Engineer – Webinar Slides & Video

    Webinar slides and video. Learn how to craft the customer journey.

    Get Access!   

    Infographic

    Lead Gen Metrics Timeline

    The lead generation metrics needed to truly “close the loop,” marking the journey from spend to MROI (media return on investment).

    Get Access!   

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