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Big Announcements for the MTech Summit!


Demandbase joins MTech as a sponsor

Save 50% with this registration link.

We have some big news! We’re excited to announce that Demandbase has joined Overdrive in sponsoring the New England Marketing Association (NEDMA) 2018 Marketing Technology Summit!

Demandbase is an account-based marketing agency that offers solutions to target and close bigger deals with your key accounts.

Christine Farrier, Senior Manager of Field Marketing at Demandbase has also joined the summit as a featured speaker. Her session, ‘ABM and AI – How Artificial Intelligence Can Enhance your ABM Strategy’ will outline how to integrate AI into your ABM strategy for maximum scale and efficiency, and more!


MTech Summit Speaker Christine Farrier


Join NEDMA and peers for a day of cutting edge marketing technology education and start to become the marketing engineer you need to be. The event features information-packed sessions on the latest and greatest technologies being used by marketers of all stripes.

You can find the schedule, speaker bios, and session details on the summit’s website.

Register today to receive the discount price of $79, a savings of 50% off the full ticket price. You must use the link on the Speaker Discount page to receive the discount.

This event has sold out every year, so reserve your tickets today!

Speakers and additional sponsors may find both detailed package descriptions and Sponsorship Applications here. Any questions about the event may be sent to Pat Lee, Managing Director of NEDMA or call 781-237-1366.


Overdrive Interactive goes to Fenway

Fun at Fenway with Team Overdrive


The Overdrive team enjoyed our (end of) summer outing this year at no place other than our beloved Fenway Park. Is there a better way to celebrate the end of summer then going to a Red Sox game on a beautiful New England day? Answer: no, there is not.    Step 1: Start with a…

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December 9, 2019

Become a Marketing Engineer at MTech Summit. Register now to get a $60 discount.

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Google World Infographic

Overdrive Google World Digital Marketing Infographic

Visualize the world of Google's companies, technologies, and services. Get the PDF with live links to over 200 assets.

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The Digital Advertising Guide – 2nd Edition

Overdrive Digital Advertising Guide - PDF

Get your head around the many advertising options available to digital marketers today.

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Google Gallery

Google SEO and Search Gallery: 16 Years of Search Results Presentation

Explore how Google’s results page has evolved with 54 images illustrating 16 years of development.

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