It’s a constant fight to attract readers to your blog. Any author will admit that they are continuously trying to figure out what their audience is looking to read, and how to hit the nail on the head with content. Consider tapping into the world of Twitter to help generate leads and traffic by searching what topics are trending.
While composing a blog based entirely on your own thoughts is original and sometimes informative, checking out the trending topics allows you insight on what users are interested in and thinking about at that very moment. So, while you take a second to find the topics people find most interesting or most important, you can utilize these topics in your blog and ultimately increase readership.
As bloggers tap into the Twitter community to gain insight on what their audience is looking to find for content, these authors can gain users, attract new readers, and potentially even grab the attention of media outlets. Once you find a specific theme to your posts, you can better hone in on these topics. Feel free to express your opinion, and provide links that are both resourceful and relevant.
Take advantage of what social media has to offer. Each channel is an opportunity to further increase traffic to your blog, and why not let your audience tell you what they want to read? As long as you leverage the trending topics feature in Twitter, you will be able to hit on a hot topic – so take a peak.