Driving Forward > Digital Marketing Blog

SEO for Video Series: Double Your Views With These Proven YouTube SEO Tactics

by Victoria Spero March 12, 2020

Video is one of the most useful tools in your digital marketing arsenal. Among its advantages are engaging with users and driving traffic to your website. Unlike still images and pure text ads, video forces users to stop scrolling in…

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Boston SEO

SEO for Video Series: Three Video Optimization Secrets to Outsmart Your Competitors

by Christina Driscoll March 9, 2020

In our new series on SEO for video, we’re giving away our best-kept secrets on video optimization. You’ve probably heard the term video optimization before – but how do you make sure your videos are optimized for YouTube? Well, lucky…

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Boston SEO

SEO for Video Series: Don’t Use 3rd Party Video, Here’s Why

by Victoria Spero February 17, 2020

Overdrive Interactive takes pride in the fact that our team is made up of digital marketing experts. With that, we have an opportunity to share the knowledge of our experts with those who may be seeking to educate themselves or…

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Advertising

Overdrive Knowledge Fridays – 20/20 Re-imagined: The Future of Marketing

by Victoria Spero February 5, 2020

Overdrive is starting a new initiative this year to bring in guest presenters and marketing luminaries at least once a month. Our goal is to learn from our industry peers and gain exposure to different perspectives on marketing. Our first…

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Marketing

The 2020 Social Media Map by Overdrive Interactive

by Victoria Spero January 28, 2020

The past decade has seen the emergence and ultimate dominance of social media. When social platforms got their start in 2004, no one could have imagined how much we would depend on them both personally and professionally. Overdrive Interactive has…

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Boston SEO

Overdrive Releases The 2020 Search Marketing Map

by Victoria Spero January 14, 2020

Search marketing is an essential digital marketing component that continues to evolve every year. As marketers, it’s clear that increasing your contents’ visibility and having it rank highly in the search engine results pages (SERPs) is important. Luckily, we have…

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Artificial Intelligence

Overdrive Releases The 2020 Artificial Intelligence Marketing Map

by Christina Driscoll January 14, 2020

Artificial Intelligence is rapidly innovating and ultimately changing the way we operate in our everyday lives. With this growing AI world, there is an ever-expanding variety of tools, apps, and websites that are available to marketers that aim to improve…

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Event

The 10th Annual Marketing Technology Summit (MTech) Recap

by Christina Driscoll December 17, 2019

As attendees arrived and waited patiently for the MTech 2019 Summit to begin, you could feel energy and eagerness to learn. This was the 10th Marketing Technology Summit hosted by the New England Direct Marketing Association (NEDMA) but felt as…

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Boston SEO

Overdrive Interactive is Hiring SEO Analysts!

by Soraya Caballero October 7, 2019

Overdrive Interactive, a Boston-based digital agency, is seeking candidates for our SEO Analyst and Senior SEO Analyst positions! Candidates interested in applying to Overdrive will have the opportunity to work in a dynamic environment providing some of the world’s leading…

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