Facebook Updates Pages Terms To Allow Promotions on Business Pages
Facebook for business announced yesterday that they’ve updated the brand pages terms to let businesses to create promotions and contests on Facebook without the use of a third party app.
Entries may be collected by user message, post, comment or like a Page post and use likes as a voting tool unlike before their strict policies prohibited the use of any of these engagements as a violation of Facebook rules and terms.
This comes after a long and hard expensive technical road of promotions through third-party applications. The social network has released a downloadable promotions guidelines with more information about the changes as well as FAQs and best practices for administering promotions through Facebook.
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