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Overdrive Interactive Wins 12 Awards, Including Best Of Show – NEDMA 2014 Awards for Creative Excellence

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The Overdrive Interactive team attended the 33rd Annual New England Direct Marketing Association (NEDMA) Awards for Creative Excellence yesterday evening, June 18, 2014. Overdrive’s hard work and expertise earned the agency a total of twelve industry awards for campaigns ranging from website development to search marketing, social media marketing and more.

The awards show’s entrants were rewarded for their work in several different types of direct marketing, including Print Advertising, Direct Mail, Broadcast, Interactive, Other Media, Technique, Integrated Media Campaigns, and Direct Marketing on a Shoestring.

Overdrive received the highest honor of the evening, Best Of Show, for an interactive search marketing campaign the agency ran for North Shore Medical Center. Additionally, Overdrive was the front-runner in the Interactive category, earning five honors in gold, two in silver and two in bronze. Such awards position Overdrive Interactive as experts in the digital marketing industry, producing top campaigns in digital and social media marketing.

Overdrive Interactive won 12 awards at NEDMA's 2014 Awards for Creative Excellence, including Best of Show.
Overdrive Interactive won 12 awards at NEDMA’s 2014 Awards for Creative Excellence, including Best of Show.

The list of our winning clients, including the category for each award, can be found below:

Best Of Show

  • North Shore Medical Center, Search Marketing (SEM or SEO)

Gold Awards – Interactive Category

  • Principal Financial Group, Website
  • North Shore Medical Center, Search Marketing (SEM or SEO)
  • John Hancock, Twitter Campaign
  • The Rockettes, Facebook Campaign
  • Bright Horizons, Search Marketing (SEM or SEO)

Gold Awards – Technique Category

  • Lexington Insurance, Twitter Campaign
  • Lexington Insurance, Most Innovative Online Format

Silver Interactive – Interactive Category

  • EMC Corporation, Search Marketing (SEM or SEO)
  • EMC Corporation, Search Marketing (SEM or SEO)

Bronze – Interactive Category

  • Principal Financial Group, Website
  • Bright Horizons, Search Marketing (SEM or SEO)
Members of the Overdrive Interactive team at the awards ceremony.
Members of the Overdrive Interactive team at the awards ceremony.

This memorable evening would not have been possible without the dedicated team at NEDMA, Overdrive’s talented team members who produce outstanding work and – most importantly – the clients who enable us to continue delivering such exceptional work.

If you would like to get in touch with Overdrive about leveraging our digital marketing expertise for you and your organization, please explore our Services page or contact us to discuss how we can help improve your company’s digital presence.

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