Social Searching: Personalizing the Web

This guide is a valuable digital marketing resource that highlights the correlation between the search and social worlds. Learn what social search is and how to leverage it to drive impressions and ROI. Details include how social content is being indexed in Google and Bing.

Share This

This white paper helps by:

  • Describing and illustrating social search as it is currently implemented by the two leading search engines, Google and Bing.
  • Analyzing a controlled sample of searches to determine which factors most impact the presence and positioning of social search results within search engine results pages (SERPs).
  • Outlining best practices that companies can follow to enhance their presence in social search results.
  • And more!

Download Now