Driving Forward > Digital Marketing Blog

Social Media Buzz of the Week

By

Missed what happened in social media this week? Here are some of the top stories to catch you up!

Two big events happened on April 1, Gmail’s birthday and April Fool’s Day. Gmail was first launched on April 1, 2004 as an invitation only email that revolutionized the email. The invitation only access helped Gmail keep away spammers. Gmail also offered 1GB of storage capacity, which was way more than the competition, eliminating the notion that free webmail doesn’t have decent storage. Currently, Gmail is one of the most popular webmail services; it offers over 7400MB of free storage and is the foundation for many other Google apps and services.

In addition to celebrating Gmail’s birthday, Google is one of the many tech companies having fun with practical jokes today.  Google changed its name to Topeka to repay the tribute to Topeka, Kansas which had changed its name to Google. The viral video site Funny or Die redesigned the whole website around pop sensation Justin Beiber, who bought the website to use it as a tribute to himself. YouTube is promoting watching their videos in TEXTp resolution, which helps save $1 in bandwith cost. Some other companies that decided to play jokes were Reddit, Hulu, Starbucks, Wikipedia and Qualcom.

This week, both YouTube and Twitter received website facelifts. Twitter is in the process of redesigning their home page by making it more dynamic and interactive. It will give potential new twitter users, and idea of who’s in twitter, what they are tweeting about and what big topics they are discussing. YouTube is in the process of redesigning the video page by simplifying the look and functionality of the page.

The company with the biggest buzz this week, I would have to say, is Apple. The release of the iPad is less than two days away. The iPad has already been sold out, and people have started to line up in the Apple stores to be the first to get the iPad. An estimate half a million iPads have been sold and a higher demand is expected. Hulu and Netflix are rumored to create apps that give the Ipad iPad owner the ability to stream movies and TV shows. The iPad apps have already started to appear on iTunes. A couple of the apps that have already showed up in ITunes are Twitterrific for iPad and The Wall Street Journal for iPad.

Stay tuned for future weekly buzz!

Social Media

Overdrive Releases 2019 Social Media Map

By

Social media plays a huge role in shaping the modern consumer’s mind and can be an effective tool in influencing the buyer decision making process. From attracting new consumers to communicating to current ones, social media can be a powerful channel in the lead gen process. Overdrive Interactive has updated its signature Social Media Map…

Read the full article

Contact Us

Schedule a presentation. Tell us about your marketing goals. Find our offices. Or, just say hello. We would love to hear from you!

Contact Us   

Infographic

Google World Infographic

Overdrive Google World Digital Marketing Infographic

Visualize the world of Google's companies, technologies, and services. Get the PDF with live links to over 200 assets.

Get Access!   

eBook

The Digital Advertising Guide – 2nd Edition

Overdrive Digital Advertising Guide - PDF

Get your head around the many advertising options available to digital marketers today.

Get Access!   

Presentation

Google Gallery

Google SEO and Search Gallery: 16 Years of Search Results Presentation

Explore how Google’s results page has evolved with 54 images illustrating 16 years of development.

Get Access!   
Dev Tool:

Request: social-media-buzz-of-the-week
Matched Rewrite Rule: ([^/]+)(?:/([0-9]+))?/?$
Matched Rewrite Query: name=social-media-buzz-of-the-week&page=
Loaded Template: single.php