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Social Media Day 2016


Happy Social Media Day everybody!

Social Media helps us all communicate, engage, entertain, educate, and learn. Today, people all over the world are celebrating this amazing digital revolution through IRL(In real life) and/or online events, and social posts commemorating #SMDay.

Mashable launched the first Social Media Day in 2010, and social media has unceasingly been growing and evolving since. Take a look at some social media statistics, shown below, from We Are Social Singapore’s Digital in 2016 report, to see how social media usage has grown globally.

Social Media Use

Social Media Global Digital Snapshot

Social Media Annual Growth

One of the biggest trends in Social Media today is to make digital communications as close as possible to IRL experiences. It will be interesting to see how that trend will advance in the coming years.

For a brief history of the early days of social media, take a look at our blog post for Social Media Day 2015.

How will you be celebrating Social Media Day 2016? Our Social Media team will be answering any questions you have on twitter:

Be sure to join the conversation and follow our other social channels:

Facebook: https://www.facebook.com/overdriveinteractive/

Instagram: https://www.instagram.com/ovrdrv/

LinkedIn: https://www.linkedin.com/company/overdrive-interactive

YouTube: https://www.youtube.com/user/OverdriveInteractive

Google Plus: https://plus.google.com/+Ovrdrv/posts




Social Media

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Social media plays a huge role in shaping the modern consumer’s mind and can be an effective tool in influencing the buyer decision making process. From attracting new consumers to communicating to current ones, social media can be a powerful channel in the lead gen process. Overdrive Interactive has updated its signature Social Media Map…

Read the full article

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