Paul Koshlap

Senior Media Strategist

Paul Koshlap, a Senior Media Strategist, brings a decade of experience in digital marketing, specializing in paid social, search advertising, and content strategy. With expertise in Meta Ads, LinkedIn Ads, TikTok Ads, and search ads, Paul crafts data-driven campaigns that maximize engagement and ROI. His skills extend beyond paid media to encompass SEO, organic social media, email marketing, and analytics, ensuring a comprehensive approach to digital strategy. Paul's background in film and media, earned from UC Santa Barbara, gives him a unique creative edge in messaging and content strategy. Further refining his expertise, he completed a Marketing Course Series at UC Berkeley Extension and holds a Meta Certified Media Buying Professional credential. His proficiency in copywriting, creative strategy, and messaging development enables him to translate brand objectives into compelling digital campaigns. With a strong foundation in analytics and strategic marketing, Paul seamlessly blends creativity with data-driven insights. His ability to craft performance-driven campaigns, coupled with his deep understanding of audience engagement, makes him a key player in optimizing digital marketing initiatives for brands looking to scale their online presence.

Certifications

Marketing Course Series, UC Berkeley Extension

Meta Certified Media Buying Professional

Honors/Awards

Expertise

Paid Social

Meta Ads

LinkedIn Ads

TikTok Ads

Search Ads

Copywriting

Organic Social Media

Email Marketing

Marketing Strategy

Digital Marketing

Analytics

SEO

Content Strategy

Creative Strategy

Messaging Strategy

Boards

Languages

English

Articles by

Paul Koshlap