Dominating in the Evolving Search Era.

How to conquer the new rules of search.

Sponsored by:

Wednesday, February 12, 2025 | 9:00 am- 12:00 pm ET
Loft 39, New York

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Search Landscape

The Search Revolution

The search landscape is transforming at lightning speed, and only those ready to adapt will lead the way. Are you prepared to dominate in this evolving environment? In this bold and forward-thinking session, we’ll dive into cutting-edge strategies and tools to help you stay ahead of the curve.

Discover how to harness AI-powered insights, leverage innovative search technologies, and align with shifting consumer behaviors. This is more than a session—this is your opportunity to Fuel the Shift, redefine your approach, and emerge as a leader in the search revolution.

Fuel the Shift.

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AI’s Pivotal Role in Search Revolution

Join Barry Schwartz, a leading technologist, web consultant, and industry thought leader, for a fireside chat on the future of search marketing. With over two decades of expertise as a Contributing Editor at Search Engine Land and founder of RustyBrick, Barry will share his insights on how AI is transforming search engines and reshaping digital marketing strategies.

He’ll dive into AI’s impact on user intent, personalized results, and explore emerging trends like voice and visual search, helping brands stay ahead in a rapidly evolving landscape.

Recognized with numerous industry accolades, including the 2018 “US Search Personality of the Year,” the 2019 Outstanding Community Service Award from Search Engine Land, and being named one of the top 50 most influential PPCers by Marketing O’Clock in, Barry remains a highly influential voice in digital marketing.

Don’t miss the chance to gain invaluable insights from one of the most respected figures in the field.

Overdrive Interactive

Barry Schwartz

President of RustyBrick
and Contributing Editor of Search Engine Land

Expert Advice, Fresh Ideas & Pro Tips

Crafting search success. Insights from brand leaders.

Tackling AI Uncertainties in Search:

Gain clarity on how AI is transforming search and its impact on SEO.

Embracing AI Without Compromising Quality:

Preserve your search team’s value while maintaining top-tier standards.

Harnessing AI for Smarter Search Insights:

Leverage AI to optimize business strategies and drive informed, data-driven decisions.

Future-Proofing SEO Training:

Integrate AI into SEO training while retaining essential SEO expertise.

Join us at Loft 39

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Terms and Conditions*

5th Floor | 38 W 39th St, NYC, 10018
February 12, 2025 | 9:00 am to 12:00 pm

We’ll be serving up brunch, mimosas, insights, and networking opportunities with digital marketing leaders from a range of brands.

Empowering Marketers

Overdrive is an independent digital marketing agency that empowers marketers in the pursuit of growth. We navigate complex media ecosystems through innovative digital solutions that unlock potential and drive lasting impact for our clients.


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