Master the World of Native Advertising
The digital landscape is changing before our eyes; however, with its many diverse and sometimes fluid ad formats, native advertising can be hard to define. To be great marketers today, we all have to be conversant in the latest in digital media and marketing, native is a big part of that. The Native Advertising Guide helps you wrap your head around the native ad formats and platforms that will make you a successful digital marketer.
Some notable features of the guide include:
- Examples of native ad units recognized by the Interactive Advertising Bureau (IAB)
- Real life examples of each ad unit type
- The top native advertising networks
- And more!