SEO in the AI Era: How to Talk to AI (and Get What You Want)
If you’ve ever used ChatGPT and thought , “That’s not quite what I meant,” you’re not alone.
Getting useful responses from AI comes down to one thing: how you ask.
That’s where prompt engineering comes in.
What is Prompt Engineering?
It sounds fancy, but really it just means giving AI the right instructions.
Think of a prompt like a creative brief. The more context and clarity you provide, the better the output.
Instead of saying:
“Write a blog post about SEO.”
Try this:
“You are an SEO expert writing for busy CMOs. Write an intro for a blog post about how AI is changing SEO. Make it conversational but informative.”
See the difference?
You’re telling the AI who it’s writing as, who it’s writing for, what the topic is, and what tone to use.
Simple Prompt Tips That Actually Work
- Be specific: Include audience, goal, and format.
- Use examples: Want a list? Say so. Want a 3-paragraph summary? Ask for it.
- Add guardrails: “No jargon,” “Max 100 words,” “Include stats if possible.”
- Iterate: If the first result is off, tweak the prompt and try again.
AI Is Smart, But It’s Not Psychic
Don’t expect perfection on the first try. Treat AI like a junior copywriter: it needs your guidance, and you’ll probably need to polish the results. And that’s okay. Prompt engineering isn’t about perfection—it’s about getting close faster, so you can spend more time editing and improving, and less time starting from scratch.
Need help scaling your SEO or content efforts with AI the right way?
Overdrive builds smart systems (and smarter prompts) that help marketing teams get more done, without sacrificing quality.
Next Up: In our next post, we’ll explore how to make your content not just readable, but watchable, scrollable, and shareable with AI-friendly multimedia strategies.
SEO in the AI Era: How to Talk to AI (and Get What You Want)
Download the guide to:
If you’ve ever used ChatGPT and thought , “That’s not quite what I meant,” you’re not alone.
Getting useful responses from AI comes down to one thing: how you ask.
That’s where prompt engineering comes in.
What is Prompt Engineering?
It sounds fancy, but really it just means giving AI the right instructions.
Think of a prompt like a creative brief. The more context and clarity you provide, the better the output.
Instead of saying:
“Write a blog post about SEO.”
Try this:
“You are an SEO expert writing for busy CMOs. Write an intro for a blog post about how AI is changing SEO. Make it conversational but informative.”
See the difference?
You’re telling the AI who it’s writing as, who it’s writing for, what the topic is, and what tone to use.
Simple Prompt Tips That Actually Work
- Be specific: Include audience, goal, and format.
- Use examples: Want a list? Say so. Want a 3-paragraph summary? Ask for it.
- Add guardrails: “No jargon,” “Max 100 words,” “Include stats if possible.”
- Iterate: If the first result is off, tweak the prompt and try again.
AI Is Smart, But It’s Not Psychic
Don’t expect perfection on the first try. Treat AI like a junior copywriter: it needs your guidance, and you’ll probably need to polish the results. And that’s okay. Prompt engineering isn’t about perfection—it’s about getting close faster, so you can spend more time editing and improving, and less time starting from scratch.
Need help scaling your SEO or content efforts with AI the right way?
Overdrive builds smart systems (and smarter prompts) that help marketing teams get more done, without sacrificing quality.
Next Up: In our next post, we’ll explore how to make your content not just readable, but watchable, scrollable, and shareable with AI-friendly multimedia strategies.
SEO in the AI Era: How to Talk to AI (and Get What You Want)
Download the guide to:
If you’ve ever used ChatGPT and thought , “That’s not quite what I meant,” you’re not alone.
Getting useful responses from AI comes down to one thing: how you ask.
That’s where prompt engineering comes in.
What is Prompt Engineering?
It sounds fancy, but really it just means giving AI the right instructions.
Think of a prompt like a creative brief. The more context and clarity you provide, the better the output.
Instead of saying:
“Write a blog post about SEO.”
Try this:
“You are an SEO expert writing for busy CMOs. Write an intro for a blog post about how AI is changing SEO. Make it conversational but informative.”
See the difference?
You’re telling the AI who it’s writing as, who it’s writing for, what the topic is, and what tone to use.
Simple Prompt Tips That Actually Work
- Be specific: Include audience, goal, and format.
- Use examples: Want a list? Say so. Want a 3-paragraph summary? Ask for it.
- Add guardrails: “No jargon,” “Max 100 words,” “Include stats if possible.”
- Iterate: If the first result is off, tweak the prompt and try again.
AI Is Smart, But It’s Not Psychic
Don’t expect perfection on the first try. Treat AI like a junior copywriter: it needs your guidance, and you’ll probably need to polish the results. And that’s okay. Prompt engineering isn’t about perfection—it’s about getting close faster, so you can spend more time editing and improving, and less time starting from scratch.
Need help scaling your SEO or content efforts with AI the right way?
Overdrive builds smart systems (and smarter prompts) that help marketing teams get more done, without sacrificing quality.
Next Up: In our next post, we’ll explore how to make your content not just readable, but watchable, scrollable, and shareable with AI-friendly multimedia strategies.
SEO in the AI Era: How to Talk to AI (and Get What You Want)
Key Insights From Our Research
If you’ve ever used ChatGPT and thought , “That’s not quite what I meant,” you’re not alone.
Getting useful responses from AI comes down to one thing: how you ask.
That’s where prompt engineering comes in.
What is Prompt Engineering?
It sounds fancy, but really it just means giving AI the right instructions.
Think of a prompt like a creative brief. The more context and clarity you provide, the better the output.
Instead of saying:
“Write a blog post about SEO.”
Try this:
“You are an SEO expert writing for busy CMOs. Write an intro for a blog post about how AI is changing SEO. Make it conversational but informative.”
See the difference?
You’re telling the AI who it’s writing as, who it’s writing for, what the topic is, and what tone to use.
Simple Prompt Tips That Actually Work
- Be specific: Include audience, goal, and format.
- Use examples: Want a list? Say so. Want a 3-paragraph summary? Ask for it.
- Add guardrails: “No jargon,” “Max 100 words,” “Include stats if possible.”
- Iterate: If the first result is off, tweak the prompt and try again.
AI Is Smart, But It’s Not Psychic
Don’t expect perfection on the first try. Treat AI like a junior copywriter: it needs your guidance, and you’ll probably need to polish the results. And that’s okay. Prompt engineering isn’t about perfection—it’s about getting close faster, so you can spend more time editing and improving, and less time starting from scratch.
Need help scaling your SEO or content efforts with AI the right way?
Overdrive builds smart systems (and smarter prompts) that help marketing teams get more done, without sacrificing quality.
Next Up: In our next post, we’ll explore how to make your content not just readable, but watchable, scrollable, and shareable with AI-friendly multimedia strategies.
SEO in the AI Era: How to Talk to AI (and Get What You Want)
Get the Complete Whitepaper
SEO in the AI Era: How to Talk to AI (and Get What You Want)
If you’ve ever used ChatGPT and thought , “That’s not quite what I meant,” you’re not alone.
Getting useful responses from AI comes down to one thing: how you ask.
That’s where prompt engineering comes in.
What is Prompt Engineering?
It sounds fancy, but really it just means giving AI the right instructions.
Think of a prompt like a creative brief. The more context and clarity you provide, the better the output.
Instead of saying:
“Write a blog post about SEO.”
Try this:
“You are an SEO expert writing for busy CMOs. Write an intro for a blog post about how AI is changing SEO. Make it conversational but informative.”
See the difference?
You’re telling the AI who it’s writing as, who it’s writing for, what the topic is, and what tone to use.
Simple Prompt Tips That Actually Work
- Be specific: Include audience, goal, and format.
- Use examples: Want a list? Say so. Want a 3-paragraph summary? Ask for it.
- Add guardrails: “No jargon,” “Max 100 words,” “Include stats if possible.”
- Iterate: If the first result is off, tweak the prompt and try again.
AI Is Smart, But It’s Not Psychic
Don’t expect perfection on the first try. Treat AI like a junior copywriter: it needs your guidance, and you’ll probably need to polish the results. And that’s okay. Prompt engineering isn’t about perfection—it’s about getting close faster, so you can spend more time editing and improving, and less time starting from scratch.
Need help scaling your SEO or content efforts with AI the right way?
Overdrive builds smart systems (and smarter prompts) that help marketing teams get more done, without sacrificing quality.
Next Up: In our next post, we’ll explore how to make your content not just readable, but watchable, scrollable, and shareable with AI-friendly multimedia strategies.
SEO in the AI Era: How to Talk to AI (and Get What You Want)
Get the Slides
SEO in the AI Era: How to Talk to AI (and Get What You Want)
If you’ve ever used ChatGPT and thought , “That’s not quite what I meant,” you’re not alone.
Getting useful responses from AI comes down to one thing: how you ask.
That’s where prompt engineering comes in.
What is Prompt Engineering?
It sounds fancy, but really it just means giving AI the right instructions.
Think of a prompt like a creative brief. The more context and clarity you provide, the better the output.
Instead of saying:
“Write a blog post about SEO.”
Try this:
“You are an SEO expert writing for busy CMOs. Write an intro for a blog post about how AI is changing SEO. Make it conversational but informative.”
See the difference?
You’re telling the AI who it’s writing as, who it’s writing for, what the topic is, and what tone to use.
Simple Prompt Tips That Actually Work
- Be specific: Include audience, goal, and format.
- Use examples: Want a list? Say so. Want a 3-paragraph summary? Ask for it.
- Add guardrails: “No jargon,” “Max 100 words,” “Include stats if possible.”
- Iterate: If the first result is off, tweak the prompt and try again.
AI Is Smart, But It’s Not Psychic
Don’t expect perfection on the first try. Treat AI like a junior copywriter: it needs your guidance, and you’ll probably need to polish the results. And that’s okay. Prompt engineering isn’t about perfection—it’s about getting close faster, so you can spend more time editing and improving, and less time starting from scratch.
Need help scaling your SEO or content efforts with AI the right way?
Overdrive builds smart systems (and smarter prompts) that help marketing teams get more done, without sacrificing quality.
Next Up: In our next post, we’ll explore how to make your content not just readable, but watchable, scrollable, and shareable with AI-friendly multimedia strategies.
SEO in the AI Era: How to Talk to AI (and Get What You Want)
