Barb Wojslawowicz, Author at Overdrive Interactive

Driving Forward > Digital Marketing Blog

A Commuter’s Dream

by Barb Wojslawowicz December 3, 2008

Being a commuter who relies on public transportation to get to work everyday, half of my 40 minute commute is spent waiting for buses or trains to arrive. Part of my commute includes walking through an outdoor hotel valet station….

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Advertising

Let’s Give Them Something to Talk About

by Barb Wojslawowicz September 9, 2008

Last Thursday, Microsoft launched its first ad installment of its $300 million campaign to counteract negative publicity around Window’s Vista. The ad features Jerry Seinfeld and Bill Gates in a shopping mall as Seinfeld helps Gates try on shoes. As…

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Media

Born to Have Good Search Rankings

by Barb Wojslawowicz June 5, 2008

When my older sister announced that she was pregnant with twins last year, as her younger sister I was thrilled to be a first time aunt. As an online media professional, I was thrilled to (jokingly) offer her advice on…

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One Stop Search Shopping

by Barb Wojslawowicz May 12, 2008

Yahoo! India recently launched Glue Pages Beta, a new search experience that collates and integrates information from across the Web onto one enhanced visual results page. Glue Pages run across searches for select terms in categories such as health, sports,…

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