Google Analytics Audit

Google Analytics Audits are a comprehensive appraisal of your organization’s current Google Analytics configuration and implementation. They ensure a thorough review of several key elements, including: 

 

    • Page tagging/Javascript Review
    • Google Analytics Account/Property/View Structure
    • Review of Marketing Goals (and Conversion Funnels)
    • View Filters and Settings
    • Domains, Cross-domains, Sub-domains
    • Proper URL tags/Campaign Tracking Accuracy
    • Internal Site Search Configuration
    • Ecommerce Tracking Review

 

Without regular review, your company’s analytics efforts could go astray. With properly implemented Analytics, you can be confident you have all the information you need as you make decisions about your

We’ve walked many brands and enterprise companies just like yours through the important task of auditing your Google Analytics implementations. Let’s lift up the hood and check yours too. Click to Contact Us.

This definition is part of the Demand Ops Map. Get your PDF map with links here.

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