Advertising

How Marketers Can Use Emojis

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Last week we talked about the history of Emojis and why they are so popular in our social communications. This week we will look at how businesses are making emojis popular in marketing.   Why You Should Use Emojis If your audience falls within those 2 billion smartphone users, integrating emojis, emoticons, or stickers in your social media…

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Advertising

The Social World of Television

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Television is changing once again. Not the actual size, resolution, or quality (although it’s only a matter of time) – but the content within television programs. Television viewers are now finding new ways to engage with shows, commercials, and the businesses within them. Recent examples include Shazam CTA’s, GetGlue TV check-ins, and hashtags established for…

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