Posted by Matthew Vaillancourt: Even though Paid Search advertising (also called “Pay Per Click” or “PPC”) has existed since February of 1998, the core fundamentals are still frequently overlooked. Here’s a list of 11 basic best practices that should always be followed.
Driving Forward > Digital Marketing Blog
Schedule a presentation. Tell us about your marketing goals. Find our offices. Or, just say hello. We would love to hear from you!Contact Us
Artificial Intelligence Marketing Map
Learn to navigate the ever-changing landscape of Artificial Intelligence Marketing.Get Access!
Social Media Map
Explore the evolving social media marketing landscape. Live links to more than 390 sites, apps, and tools broken down into 25 categories.Get Access!
Search Marketing Map
Learn to navigate the ever changing landscape of Search Marketing. Live links to over 281 websites, apps, tools, and events, broken into 26 categories.Get Access!