Overdrive

Overdrive Interactive Sets Sail

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Just sit right back and you’ll hear a tale a tale of a fateful trip, that started from this Boston port, aboard this (not so) tiny ship. The mate was a mighty sailin’ man, the Skipper brave and sure (and Jude Law’s doppelgänger), twenty five passengers set sail that day, for a three hour tour,…

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Social Media

Social Media Newsroom: August 2015

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Big changes are coming to social channels as the summer draws to a close. We’re seeing new ad options, labor-saving innovations, and the end of an era in social. Whether your company runs social internally or outsources its management to an agency like ours, it’s important to keep up to date on all the new…

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Analytics

#GOPDebate vs. #JonVoyage: Who Won Social Last Night?

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Two of the most important political events of the summer the Republican Primary Debate and Jon Stewart’s last episode of The Daily Show, occurred nearly simultaneously. It was no surprise that both events overtook the Internet at large, especially Social Media. But which dominated the conversation? We took to Twitter to find out!