Demand Gen Ops Map

SEO Security Review is an important task in the Demand Gen Ops Map.

The Demand Gen Ops Map is a collection of digital marketing services that Overdrive offers, represented in the form of a map, with each task linking to a specific page.

Use the Map to analyze the skill gap in your marketing program.

 

Click here to get the Demand Ops Map

Search Engine Optimization (SEO) Security Review

 

Search engines want to ensure that the links they provide to users are “safe” and don’t expose the user to malware and viruses. Accordingly, search engines look for certain safety and security features on your website when assigning your SERP rankings. If you want to keep your search rankings high, it is critical that you ensure your site is safe and secure.

Here are a few proactive measures you can take to keep your website secure and your search rankings high:

 

  • Install HTTPS. Google specifically names this as a ranking signal.
    Have proper website certification and give Google permission to index your site.
  • Secure Web Forms: A common source of website security breaches are SQL inputs in online forms that lack strict parameters. It is very important that your forms are secure before you allow anyone to input and submit information.
  • Automated Backups: It is important to back up your website so that, if a security breach occurs, you can easily restore a previous version of your site instead of starting over from scratch. Automatic backups are a simple way to ensure that you always have a recent version of your site available. Almost all website hosting companies provide automatic backup, so, if you haven’t already, check to see if this is something you can configure. WordPress, for example, has easy plugins for scheduling automatic backups.

Let Overdrive Help

Looking to audit your site security to ensure you’re maximizing ROI on your SEO efforts? Overdrive Interactive has years of experience auditing and securing websites to ensure they’re meeting current and future security requirements. Fill out a form to discuss your branding goals or schedule a no obligation call.

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Dev Tool:

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