Client Services

Setting The Tempo With Clients

By

We’ve all had high demand clients. The ones who call 3 times a day, question every move you make, and are always wondering if deadlines can be sped up. While situations such as these can be quite trying and even a bit frustrating, those high demand clients can also provide a great challenge and in…

Read the full article

Marketing

Me Gusta Oprah

By

Oprah en Espanol? The Oprah Winfrey Show is now available in Spanish, thanks to close-captioning and SAP (Secondary Audio Programming). This means that Oprah (and her team of brand marketers) are finally taking steps to tap into one of the largest and fastest growing segment of the US population. Muy bien. However, is this enough?…

Read the full article

Social Media

LinkedIn To Offer Surveys to Users

By

LinkedIn, the social network for business professionals, launched LinkedIn Surveys today, which enables business-to-business (B2B) marketers to collect market intelligence from its users. LinkedIn’s user base totals about 30 million professionals, of which about 13 million reside outside the United States. The expanded userbase can provide vital B2B information to marketers, who will also have…

Read the full article

Client Services

2008 W3 Winners Announced: Overdrive Interactive Wins Two Silvers for Creative Excellence

By

Overdrive Interactive, a Boston-based full service online marketing agency specializing in lead generation, brand building and customer acquisition, announced today that they received two W3 2008 Awards for Creative Excellence on the Web. Receiving over 3,000 entries, the W3 Awards honors outstanding Websites, Web Marketing, and Web Video created by some of the best interactive…

Read the full article

Technology

Google’s G1 Phone Launches Today

By

Today Google took one more step towards complete world domination; October 22, 2008 marks the launch of the G1, Google’s first foray into the mobile market. Built by HTC and distributed exclusively by T-Mobile, the G1 is the first mobile device to feature Android, Google’s open source operating system. Android was developed by Google to…

Read the full article