Driving Forward > Digital Marketing Blog

Superbowl Brings Some Users to Log on While Tuning in

In 2009, 12% of Superbowl viewers spent time on the Internet during the game. These users spend their time on general interest websites, as well as search, member communities and email.
18% of simultaneous internet users spent their time on a sports website that may or may not have had a direct association to the game on the televisions. The singular website that was most visited by simultaneous web users was Facebook, with 23.5% of simultaneous users visiting the site during the game.

It will be interesting to see what the stats were for 2010.

Dev Tool:

Request: blog/superbowl-brings-some-users-to-log-on-while-tuning-in
Matched Rewrite Rule: blog/([^/]+)/?$
Matched Rewrite Query: post_type=post&name=superbowl-brings-some-users-to-log-on-while-tuning-in
Loaded Template: single.php