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What to Expect from Twitter’s Latest Redesign

The social media world has been buzzing with the latest news about Twitter’s redesign for the last few days. While only a few lucky (famous) users like John Legend, Michelle Obama and Zac Effron have had the privilege of experiencing the new design, all newly created Twitter accounts will also flaunt the latest design. The official Twitter blog claims that the new design will be rolled out to all users soon. Since changes on social networking websites can sometimes be intimidating and overwhelming, here is a quick recap of some the changes to keep you prepared.

Note: no changes have been reported for the mobile version yet.

Profile Photos and Header Photos: Similar to Facebook, the profile photo tab has moved to the left of the page with the header photo taking the form of Facebook’s cover photo. Both the profile photo and header photo have increased in dimensions, giving Twitter a more image focused look.

Best Tweets: This latest addition to Twitter’s homepage will change the way tweets are shown on a page. While previously, all tweets were the same size this new design allows for users’ most engaging and popular tweets to be enlarged and more emphasized.

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Pinned Tweets: One of twitter’s most exciting changes is the addition of pinned tweets. By allowing the “pinning” of tweets, users can pin certain tweets so that they appear at the top of their page.

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Followers and Following List: The new Twitter no longer displays followers and following in a list format.The update has taken the form of a card like format similar to Pinterest. This update allows for more information to be seen.

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Date Joined: Twitter profiles will also show other users when you joined twitter.

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Floating Tabs: The old format where tabs for photos and videos, favorites, etc. were on the left of the page has been replaced by floating tabs under the header photo.

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Filtered Tweets: Users can now filter tweets, allowing them to choose what they want to see. For example, they can choose whether to see all, only those with photos/videos, or only tweets & replies

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Mutual Followers: Twitter has added a feature that allows users to see which followers they share and know with other users.

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These changes pose several opportunities for brands and individuals to capture more users. Stay tuned for Overdrive’s updated Twitter Design Guide that takes into account all the changes. We’ll be releasing this new guide soon.


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