Social Media

The Facebook Movie

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Coming Soon: The Facebook Movie* Yes, you read that right. There will be a movie about the history of Facebook, and it’s going to be directed by Aaron Sorkin (some of his works include The West Wing, A Few Good Men, Charlie Wilson’s War). And of course, there is already an official Facebook Group about…

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Media

Going Local

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We’ve all heard of localvores, people who are committed to eating locally-produced food. And now more and more consumers have started putting stronger effort into buying locally-produced items. How does this trend translate for us online marketers? Well, how about focusing on locally-produced ads? Or buying more local-specific media? A study by the Online Publishers…

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ClickZ

Seven Ways to Advertise on Facebook

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OK, I’ve previously examined the different ways you could advertise on Google. To be fair I asked Bianca Garcia, one of our media planners who specializes in social media, to help me compile a list of the advertising opportunities on Facebook. What’s interesting about Facebook: most of the units are non-traditional and are often incorporated…

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