Note: n=4,000 ages 13+; numbers may not add up to 100% due to rounding
Source: eMarketer, August 8 2008
Key Takeaways: There is a difference between email delivery (getting to the recipient’s email server) and deliverability (reaching the inbox). Design emails with clear branding, simple formatting, prominent call-to-action, and responsive layout. Optimize for deliverability factors like sender reputation, list…
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