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Auto Industry Advertising Spending

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According to eMarketer, the auto industry is embracing internet advertising more than ever.
While spending on television, magazines and newspapers have all shown a decreasing trend since 2005, internet ad spending increased 57% from 2005 to 2006 and another 40% from 2006 to 2007! At the other end of the spectrum, newspaper advertising spending was cut in half between 2005 and 2007.

Source: eMarketer Report, June 2008

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How AI is Reshaping Digital Marketing

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Artificial Intelligence design studios are opening everywhere, adding to our marketing technology stack choices. Many platforms have already integrated components of AI into their existing marketing system offerings. Clients need to transform digitally, squared Today, clients are asking digital marketing and advertising agencies to embrace more technological change, as their marketing tech stacks grow larger and…

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