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US Child Mobile Ownership Up in 2009

When did you receive your first cell phone? Studies show that in 2009, there was an increase in children ages six to 11 who owned a mobile phone.

About 36% of children in the age 10-11 bracket owned a cell phone in 2009 – a 16 percentage point increase since 2005, as well as the largest increase among all age brackets. Only 6.5% of children in the 6-7 age bracket owned a cell phone in 2009, compared to 4.9% in 2005.

Most of the children ages six to 11 who owned a cell phone used it primarily to keep in touch with parents. Approximately 68% of children used their cell phones to call friends, followed by 55.7% using their device for emergencies. Text messaging and game playing are also two popular activities children use their cell phones for.

Source: eMarketer; January 12, 2010

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