Driving Forward > Digital Marketing Blog

Web 2.0

by Harry Gold February 7, 2008

According to a Scene7 study of companies that sell products or services online, “half of online businesses plan to add ‘Web 2.0’ online capabilities to their sites within the next six months, and over 93% intend to do so within the year.”

The strongest growth is expected to be seen in:

Mobile commerce (m-commerce) – 5% of respondents already offer m-commerce, and 25% have plans to implement this feature in the upcoming year.
URL/Widget sharing
Personalized Messaging

Source: Scene7 Web 2.0 Experiences 2008 and Beyond Survey, 2008

Advertising

Pinterest Forges New Third-Party Ads Partnership with Amazon

by Emma Ceplinskas June 8, 2023

Sending shockwaves through the e-commerce industry is the newly forged partnership between Pinterest and Amazon. This collaboration aims to combine the visual discovery nature of Pinterest with the retail prowess of Amazon. This opens the door for a new era…

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E-Commerce

NEDMA Annual Conference 2019 Recap (Part 1)

by Jessica O'Brien May 21, 2019

NEDMA Annual Conference The smell of coffee, the whispers of eager attendees, the brimming electricity of all the potential knowledge about to be shared from luminaries and marketing experts. This is what welcomed attendees the morning of the New England…

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