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Driving Forward > Digital Marketing Blog

Why Now Is Not a Good Time to Slash Your Marketing Research Budget

According to eMarketer, increasing or maintaining search marketing is very important in these economical times. Click on the image below to see the 2009 breakout of change in online marketing spending.

Below shows the different areas of market research spending for 2008. Click image to enlarge.

Source: eMarketer, March 31 2009

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