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Gatorade Turns Up The Heat On LeBron’s Cramps During The NBA Finals

by Stefanie Malzone June 6, 2014

As a huge fan of the NBA and an even bigger fan of marketing, it was exciting for me to watch real-time social media cleverness unfold on Twitter during last night’s NBA Finals. As a resident of San Antonio, I…

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Media

Twitter Guide to Newspapers, Magazines, TV and Radio Stations in the Boston Area

by Bob Cargill May 30, 2014

Okay, native Bostonians — and those of you, like me, who are truly, madly, deeply in love with this wicked cool city — step right up. This guide’s for you. Of course, you don’t need me to tell you that…

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Branding

Overdrive Interactive’s New Twitter Design Guide for the April 2014 Redesign

by Jessie Burke April 28, 2014

On April 8, 2014, Twitter began to unroll a new design that became available to the general public on April 23, 2014. Overdrive has paid close attention to these changes, and is now releasing an updated Twitter Design Guide, written…

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