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Driving Forward > Digital Marketing Blog

Music to Facebook’s Ears

by Danielle Laurion September 23, 2011

At the F8 Facebook conference yesterday, Mark Zuckerberg announced several new Facebook features, including partnerships with a number of entertainment platforms. Facebook’s goal is to make the things we do on the internet more social, including watching movies and TV…

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No More Ink Stained Fingers: Read the Newspaper on Facebook

by Andrew Abrahams September 23, 2011

The recent Facebook layout update and open graph concept will undoubtedly change the way people interact with various genres, but specifically how it will affect the way people read news.

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What the New Facebook Products Mean For Business Pages

by Danielle Laurion September 23, 2011

Even though there was no mention of Pages during the F8 conference held yesterday, Mark Zuckerberg did tell businesses to “rethink your industries.” Graph Rank, Ticker and Timeline are some of the new Facebook products announced yesterday, which will inevitably…

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Facebook’s Open Graph: One Graph to Rule them All

by Sarah Mitus September 23, 2011

While we may have been getting along with the “Like” button just fine, Facebook felt that only being able to “Like” something was limiting the interactions people had with Facebook. Because liking something feels like a formal endorsement of content,…

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Facebook Profiles Get a Facelift With Timeline

by Andrew Abrahams September 22, 2011

At Facebook’s f8 conference this afternoon, the company announced some much anticipated changes to the social network. As discussed by Facebook CEO, Mark Zuckerberg, everything begins with the profile; with that, Zuckerberg unveiled Timeline: a complete redesign of the Facebook…

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New Changes to Your Facebook News Feed

by Andrew Abrahams September 21, 2011

Facebook has once again made changes to users’ news feeds. As of today, the interface will reflect a “real-time ticker”, larger photos in the stream, and will replace the “Most Recent” and “Top Stories” links with a smarter news feed…

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Facebook Subscribe Button VS Facebook Pages

by Sarah Mitus September 20, 2011

Last week, I described the new Facebook Subscribe Button feature, and I wanted to clarify when you might use the Subscribe Button instead of Facebook Pages. You can use either or both for a specific person, depending on your goals….

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Red Sox Twitter Bash: Bringing Social Media to Fenway Park

by Sarah Mitus September 19, 2011

Many of the most engaging social media campaigns surround celebrities, fashion houses, sports teams, and other topics people are passionate about. Here in New England, you can count on us to be full of engagement online about the Celtics, Patriots,…

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