With Super Bowl XLVII (that’s 47) about a month away, the coverage of the advertising is sure to pick up. From the price of a 30-second spot ($4 million!) to who is, and isn’t, advertising, the commercials get almost as…
This article was originally written for the online magazine, Sparksheet. To read the original, click here. Storytelling is an act of cultural preservation. From drawing on a cave wall to commenting on a friend’s Facebook status, the desire to share…
How can you retain and engage fans on Facebook? My colleague and business partner, Ty Velde, shared somes tips an interview. Harry Gold: Ty, please tell us a bit about yourself. Ty Velde: I am SVP, director of client services…
In social media, the best way to build a strong relationship between your business and its customers is to provide them with incentives for continued loyalty. With the continued growth of social media in business, there are endless opportunities to…
