keyword research Archives

SEO for Video Series: Double Your Views With These Proven YouTube SEO Tactics

by Victoria Spero March 12, 2020

Video is one of the most useful tools in your digital marketing arsenal. Among its advantages are engaging with users and driving traffic to your website. Unlike still images and pure text ads, video forces users to stop scrolling in…

Read the full article

Analytics

11 Alternatives to Google Keyword Planner

by nick holt November 14, 2017

SEO campaign keyword research starts with Google Keyword Planner. Enterprise SEO keyword research tools have access to the Google Keyword Planner API and can organize the output; however, there are situations where you should use alternative keyword research methods: No…

Read the full article

Analytics

CMO’s Guide to SEO

by Jeff Selig May 23, 2017

The Value Proposition of SEO Your goal: To be found online consistently at the top of search results— search engines are the principle way prospects learn about your products and services. Findability online is key! 81% of B2B purchase cycles start with…

Read the full article

Choose SEO keywords like an eBay seller

by Russ Ain March 26, 2010

After pawning off goods on eBay for over 8 years, I’ve learned quite a bit about how to sell effectively. Good photos are necessary as is being upfront with shipping costs. However, probably the single most important aspect is how…

Read the full article

Driving Forward > Digital Marketing Blog