Awards

Overdrive Interactive Wins 9 Awards at 2016 NEDMA Awards

Harry Gold Wins Direct Marketer of the Year

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Last night over 300 digital and direct marketers from around New England gathered at Bentley University in Waltham, Massachusetts to celebrate their own and each other’s achievements at the 35th Annual NEDMA  Awards ceremony. Harry J. Gold Wins 2016 Direct Marketer of the Year Award The 2016 NEDMA Awards delivered a new milestone in Overdrive’s award…

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Advertising

11 Paid Search Rules You Should ALWAYS Follow

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Posted by Matthew Vaillancourt: Even though Paid Search advertising (also called “Pay Per Click” or “PPC”) has existed since February of 1998, the core fundamentals are still frequently overlooked. Here’s a list of 11 basic best practices that should always be followed.