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Online Shopping up 40% in 2 Years

According to the recent Nielsen Global Online Survey on online shopping habits, more than 85% of the world’s online population, amounting to 875 million consumers, has used the internet to make a purchase.

More than 85% of the world's online population has used the internet to make a purchase
Two years ago, according to this same survey, the number of consumers who had purchased online was only 10% of the world’s internet population (627 million), representing a 40% overall increase.

Source: MarketingCharts, 2008

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The Miracle Of Findability

Brand Embrace Embodies Findability Overdrive Interactive developed the concept of the Brand Embrace five years ago which today is known by professionals in the digital marketing industry as Findability. The Brand Embrace and executing good Findability across search, social media and your online…

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