In the quest for constant performance management of search campaigns on Google AdWords, marketers now have the opportunity to manage their client’s campaigns on the go. Google made the announcement yesterday on its Inside AdWords blog.
The launch of AdWords mobile, which is now available for the iPhone, Palm, and Android phones, provides quick and easy access to AdWords accounts when you’re not in front of a laptop or computer.
Need to view ad performance from the window seat of your train? Change a bid price from the comfort of your couch? Or set up custom account alerts so you’ll be notified of changes in performance wherever you go? AdWords mobile allows you to accomplish these essential optimization tactics that we, as marketers utilize to increase performance of campaigns.
Google’s decision to launch AdWords Mobile is yet another instance where the search giant has distanced itself from Bing and Yahoo in search advertising, both of which have yet to release mobile versions of their online ad services.
You can enter the address http://adwords.google.com/dashboard/Dashboard into your phones browser to get started using AdWords on your smartphone today.
Photo : http://googleblog.blogspot.com/