Driving Forward > Digital Marketing Blog

Overdrive Interactive Celebrates the 2013 Holiday Season at Boston’s Smith & Wollensky Steakhouse

by Jessie Burke December 6, 2013

Last evening, December 5th, the Overdrive Interactive team traded in our laptops and conference rooms for wine glasses and steak knives, as we celebrated the season at our annual Holiday Party at acclaimed steakhouse, Smith & Wollensky. Set in the…

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Social Media Updates This Week: Pinterest’s Place Boards, LinkedIn’s Showcase Pages, and Instagram’s Direct Messages

by Erica Casale November 22, 2013

Here are some changes in the social media sphere that you should know about: Pinterest has moved in on the location-based social trend and expanding its influence in travel. Earlier this week, the site released its newest feature, Place Boards….

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The Definitive Paid Search (PPC) Campaign Launch Checklist

by Jesse Shapiro November 21, 2013

Paid search campaigns involve a ton of planning – from the initial strategy and goals to the actual campaign activation, dozens of boxes must be checked to ensure a successful launch. Thankfully, we’ve simplified the process – yes, we’ve made…

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Boston Globe Names 4 Overdrive Interactive Clients to 2013 List of “Top Places to Work” in Massachusetts

by Jessie Burke November 18, 2013

Overdrive Interactive is pleased to announce that four of our clients were named to the Boston Globe’s 2013 list of the Top Places to Work in Massachusetts! Released yesterday, Sunday, November 17th, this sixth annual installation of the list drew…

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An Outdoor Ad That Stopped Me in My Tracks

by Bob Cargill November 17, 2013

My friends and followers know how much I like to share pictures on Facebook, Twitter and Instagram, many of which I take during the course of my long runs. These pictures are taken almost everywhere I go, from the trails…

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