Driving Forward > Digital Marketing Blog

Search Engine Use

by Harry Gold September 2, 2008

Almost half of all internet users now use search engines on a typical day:

Who is Making Search A Habit?

Percentages based on respondents

Source: Pew Internet & American Life Project, August 6 2008

Boston SEO

What CMOs Need to Know About Google’s “Helpful Content” Update

by Emma Ceplinskas September 9, 2022

In an effort to better provide people with original and valuable information, Google Search has launched the “Helpful Content” update to its search algorithm. This site-wide update signals a shift in content creation and ranking priorities from a search engine-first…

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Analytics

Google Delays Sunsetting Cookies to 2024

by Christina Lata August 2, 2022

Since the announcement of The Privacy Sandbox in 2019, the digital marketing world has been preparing for the “cookie apocalypse” and how to move forward without Google’s third-party data. For those who may not be aware, The Privacy Sandbox is…

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