Internet Behavior Archives

Driving Forward > Digital Marketing Blog

Online Classifieds: No Secret

by Harry Gold June 9, 2009

Trends show that consumers searching through classifieds for either jobs or other products aren’t turning to newspapers anymore. This year, approximately 49% of internet users went on sites like Craigslist and CareerBuilder.com, with some users visiting every day. How should…

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Advertising

34 Million Moms Online

by Harry Gold June 8, 2009

Since mothers are obligated to stay on top of the trends of their children, they have proven to be some of the most savvy internet users around. Over 34 million moms are online participating in social networking, researching products, shopping…

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Advertising

Trust Word-of-Mouth

by Harry Gold June 8, 2009

Now, more than ever, trust is the top priority of consumers in the U.S. Last year only 10% of respondents believed advertisers were trustworthy, and as social media technologies create even more transparency this percentage has the potential to change…

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Advertising

Online Advertising Pushes Through

by Harry Gold April 8, 2009

Marketers are spending more of their advertising spending online due to the economies current condition. By 2013, there is a projected 15% increase in online advertising.

Mobile

Bare Necessities

by Harry Gold April 6, 2009

Consumers in the age brackets 18-24 and 18+ are not willing to cut spending on internet when questioned, according to AdvertisingAge. However, the biggest discrepancy between the two age groups was cellphone service, where 18+ could cut before the younger…

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