Improving Lead Quality Through Conversion-Based Personas. A 60-Minute Live Webinar, February 29th, 2024, 1:00 pm EST Register Now.


Driving Forward > Digital Marketing Blog

Bare Necessities

Consumers in the age brackets 18-24 and 18+ are not willing to cut spending on internet when questioned, according to AdvertisingAge. However, the biggest discrepancy between the two age groups was cellphone service, where 18+ could cut before the younger consumers.

Magazines and video games would be easier to cut for these consumers, with only 1% of the 18+ group saying they wouldnt be able to cut spending.

Source: AdvertisingAge, April 6 2009

Dev Tool:

Request: blog/bare-necessities
Matched Rewrite Rule: blog/([^/]+)/?$
Matched Rewrite Query: post_type=post&name=bare-necessities
Loaded Template: single.php