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NEDMA Annual Conference Handshake

Recap: Overdrive Interactive Attends NEDMA’s 2017 Annual Conference

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I had the opportunity to cover NEDMA’s 2017 annual conference with Overdrive Interactive this year, and was blown away by the presentations, exhibits, and general milieu. Hosted by NEDMA at Bentley University in Waltham, MA, the day was full of interesting factoids, mind-blowing marketing revelations, and delicious brownie platters. The conference opened with Nancy Harhut’s…

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Overdrive’s Harry Gold Steals the Show at NEDMA’s 2015 Direct Marketing Innovations Symposium

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Yesterday, March 5, 2015, the New England Direct Marketing Association (NEDMA) held its annual Direct Marketing Innovations Symposium at the Microsoft Iconic Center in Cambridge, MA. Unique in its vast focus, this event delves into marketing technologies and strategies that exist exclusively online, exclusively offline, and those that encompass a variety of the two. This year, session…

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Overdrive Sponsors NEDMA’s Wildly Successful 2014 Marketing Technology Summit

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On Wednesday, November 5, 2014, hundreds of direct marketers gathered at the Boston Common Hotel & Conference Center for the 2014 Marketing Technology Summit, hosted by the New England Direct Marketing Association (NEDMA). In only its fifth year, the conference attracted attendees from all over New England, representing fields ranging from technology to health care,…

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Overdrive to Sponsor Upcoming NEDMA Marketing Technology Summit!

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Overdrive Interactive is proud to announce that we will be sponsoring the New England Marketing Association (NEDMA)’s 2014 Marketing Technology Summit on November 5. Now in its fifth year, the Marketing Technology Summit (MTech, for short) is an annual event that brings direct marketers together for a day of educational sessions and panels, focusing on cutting-edge…

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Overdrive Interactive Wins Best of Show for Search Campaign at NEDMA Awards Show

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On Wednesday evening, June 18, 2014, Overdrive Interactive was honored to receive the Best in Show award at the New England Direct Marketing Association (NEDMA)’s annual Awards for Creative Excellence ceremony for an Interactive Search campaign we developed, launched and ran for one of our valued clients. At Overdrive Interactive, we take pride in our…

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Overdrive Interactive Wins 12 Awards, Including Best Of Show – NEDMA 2014 Awards for Creative Excellence

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The Overdrive Interactive team attended the 33rd Annual New England Direct Marketing Association (NEDMA) Awards for Creative Excellence yesterday evening, June 18, 2014. Overdrive’s hard work and expertise earned the agency a total of twelve industry awards for campaigns ranging from website development to search marketing, social media marketing and more. The awards show’s entrants…

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2014 NEDMA Annual Conference

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The 2014 NEDMA  Annual Conference was a day to remember. Like last year’s conference, the event offered informative sessions,  a diverse collection of exhibitors, and a large group of marketers from all over New England.  This year, the conference at Bentley University featured speakers from over 20 organizations and brought in a record number of attendees. Here…

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